we are two like minded individuals who came up with the idea to start our own clothing line which encompasses creative & unique options for you

we care deeply about sustainability & nature, and ensure that our brand embodies this notion. we want our customers to feel good when they wear blüm - both literally & consciously

we aim to be fully transparent about our sustainability journey, hence why we have sourced materials that are:

• long lasting
• made from recycled materials & 100% organic cotton (which uses 91% less water consumption)
• cultivated without the use of chemical pesticides and fertilisers
• 100% plant-based and PETA certified

furthermore, we are GOTS (Global Organic Textile Standard) certified, meaning every stage of our production ensures we are compliant with the International Labour Organisation and verifies that workers are fairly treated (Fair Wear Code)

blüm will continue making our products as widely accessible as possible, and to uphold the highest ethical and sustainable standards possible

each season moving forward will feature completely new & unique designs- only found at blüm